Nike and Percassi
The partnership between Nike and Percassi Group began in November 2002, when the first Nike Store opened in Corso Buenos Aires, Milan.
Nike, the world’s leading sports brand, chose to entrust Percassi Group with the development of a network of flagship stores in Southern Europe.
Since that first store opened in the early 2000s, distribution has gradually strengthened, growing to over 50 shops in major Italian cities, as well as in Spain, Portugal, Greece and Cyprus.
NIKE
Nike is a leading global sportswear and athletic footwear brand. Founded in 1964 as Blue Ribbon Sports by Bill Bowerman and Phil Knight, it took on the name Nike in 1971, establishing itself as a symbol of innovation, quality and performance in the sportswear sector.
Nike’s mission is to inspire and motivate every athlete in the world, a vision summarised in its famous motto Just Do It, which reflects confidence, determination and a spirit of conquest.
Nike stands as a benchmark for product innovation and cultural impact, promoting determination, inclusion and belief in each person’s potential.
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